July 16, 2009
Amidst Next New Networks Changes, 'Backyard FX' Thriving

Views have been spiking upward for Indy Mogul, which is reporting that it more than doubled its monthly viewership from around 1.2 million views a month to an average of 2.4 million. Overall, Next New Networks boasts a monthly reach of around 10 million unique viewers.

Next New Networks Creates New Audience Development and Programming Groups

(Marketwire - July 15, 2009) - Leading online television company Next New Networks today announced that it has created two new departments within the company in order to better serve audiences and advertisers and create the next-generation of award-winning online programming.

July 10, 2009
'The Reel Good Show', Bobby Miller Takes Spotlight on Indy Mogul (Tubefilter)

To understand how web studio Next New Networks handles web series you have to think in verticals. The New York-based company rolls separately branded content verticals in everything from animation (Channel Frederator) to Do-It-Yourself (DIY) fashion (Threadbanger) to political comedy (Barely Political). For the DIY filmmaker set, there’s Indy Mogul, its increasingly popular network of web series with a flair for indie filmmaking which now averages over 2.5 million video views per month.

[full article]

June 14, 2009
“Mid-Tail” / New Media Viewership Growing On YouTube TubeMogul writes: “Michael Learmonth over at AdAge included some of these figures in his recent piece on YouTube’s future, but I thought I would share the full graph. Basically, we took the top 100 all-time most-viewed “mid-tail” or “new media studio” content creators (i.e. Next New Networks, Howcast Studios, The Wall Street Journal’s videos etc.) and looked at their viewership growth. The results? Over the past six months, publishers saw their daily average views grow by an average of 4.98% per month.”

“Mid-Tail” / New Media Viewership Growing On YouTube

TubeMogul writes: “Michael Learmonth over at AdAge included some of these figures in his recent piece on YouTube’s future, but I thought I would share the full graph. Basically, we took the top 100 all-time most-viewed “mid-tail” or “new media studio” content creators (i.e. Next New Networks, Howcast Studios, The Wall Street Journal’s videos etc.) and looked at their viewership growth. The results? Over the past six months, publishers saw their daily average views grow by an average of 4.98% per month.”

June 10, 2009
Why YouTube Will Sink or Swim With Obama Girl (Advertising Age)

“Forget Hollywood. YouTube’s future lies less in “Desperate Housewives” and more in low-budget fare from producers such as Next New Networks, Machinima, Howcast and MondoMedia. That’s because for all the sound and fury over studio deals, long-form content just isn’t that popular on YouTube. Rather, it’s the so-called midtail content, which fills a niche somewhere between studio-produced and user-generated fare, that’s exploded.”

May 20, 2009
Clearleap to Bring Trio of New Media Studios to TVs (NewTeeVee)

The lines between old and newteevee blurred a little more today, as Clearleap announced that it will help make web-based content from blip.tv, Next New Networks and Revision3 accessible on TV sets.

May 13, 2009
Web Content Is Like Sushi, and Other Tips (Digits - WSJ)

When it comes to creating original material for the Web, Tim Shey, co-founder of Next New Networks, says it’s like sushi.

“The fresher the better,” he said during a Streaming Media East panel session on digital content production, “and don’t leave it sitting around for too long.”

May 5, 2009
Jimmy Fallon, Trent Reznor among Webby winners (washingtonpost.com)

multiple awards included the BBC, Sundance Channel, YouTube Live, Next New Networks and Wired.com.

Winners of 13th Annual Webby Awards Announced (official press release)

Highlights of the 13th Annual Webby Awards winners include multiple winners such as: NPR (7); NYTimes.com (6); NBC.com (6); Next New Networks (5); PBS (4); BBC (4); The Onion (3); Digg (3); Sundance Channel (3); YouTube Live (3); and Wired.com (3).

The Onion, Next New Networks, Prop 8 Win Webbys (NewTeeVee)

Winners of the 13th Annual Webby Awards were announced today, and recipients in the Online Film & Video category were a nice mix of old and new media. We’ve been following the Don’t Let Jimmy Win campaign here at NewTeeVee, and it looks like those efforts paid off!